Judging from the current market situation, an automatic vending machine is a project that can adapt to the market demand and bring profit to investment enterprises. Because of its wide varieties and the ability to open up different markets, it can also be popularized in cities. Investment enterprises should pay attention to the following three aspects when promoting:
1. Determine the business model. As we all know, automatic vending machines belong to the retail segment. If the automatic vending machines are further subdivided, they can be divided into unmanned convenience stores, fresh juice machines, fruits and vegetables, medicine, alcohol, and other fields. There are specific business models and methods in each segmented field. Therefore, investors should think about their business scope when launching the vending machine solution so that they can operate purposefully and lay the foundation for long-term stable development.
2. Analyze the market capacity. The automatic vending machine is penetrating every aspect of the retail industry. From the perspectives of market retention and growth rate, the automatic vending machine market is in a stage of steady growth. It is estimated that the market demand for vending machines in 2022 will reach 1.49 million units, while currently less than 500,000 units, whose gap is enormous. For urban investment enterprises, even if there is a huge market gap for automatic vending machines, when in the launch stage, they should also conduct market research in the region where they are placed and investigate the current number and brands of automatic vending machines in the local market. In this way, it will not be too blind when it is placed. This is what we called "knowing the enemy and yourself, you can fight a hundred battles and win them all".
3. Clarify your business elements. Although the automatic vending machine does not require renting a particular office, nor does it require operating personnel to manage it, as a market project, enterprises should pay attention to each operation step when launching vending machines, which is conducive to the long-term development of the project. The operating cost of automatic vending machines can be summarized in two aspects: operating resources and operating methods. Managing resources include human resources, material resources, financial resources, and information resources, which are the cost control of automatic vending machines. The operating method refers to the profit model of vending machines. Investors should pay attention to how these should be allocated and set up.